H&M launch ‘Close to My Heart’ bras for breast cancer survivors

Caption: H&M launch bra collection for breast cancer survivors
Credit: H&M, Getty

H&M have introduced a collection of bras for breast cancer survivors.

The ‘Close to My Heart’ range was inspired by a member of the H&M team who was diagnosed with the disease.

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After having breast removal surgery, she realised how difficult it was to find underwear.

When she returned to work, she decided to do something to change that.

Caption: H&M launch bra collection for breast cancer survivors
Credit: H&M

The team created a collection which includes a basic bra, a lace bra and a front closure bra, all with mesh pockets to support a prostheses.

A spokesperson for H&M said: ‘The difference between an ordinary bra and one for prostheses is that it covers more of the breast and that it has pockets for the protheses.

Caption: H&M launch bra collection for breast cancer survivors
Credit: H&M

‘The design process focused on fit and comfort – the bras were developed in close collaboration with women who have had breast cancer and removed one of their breasts.’

MORE: Breast Cancer Awareness Month 2017: What is breast cancer, symptoms and treatments

MORE: Lorraine Kelly is praised for showing breast on TV to raise awareness for cancer: ‘This is something all women should know’



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